Destination DigitalHow we help today’s fashion companies find the digital team of tomorrow.
GET OVER IT, SUMMER’S IN THE PAST. IT’S TIME TO LOOK TO THE FUTURE FOR BOTH US AND YOU, THAT FUTURE IS DIGITAL.As matchmakers in the fashion industry, we get to see firsthand how the needs of our industry change every day. The digitalization of fashion, E-com, monetizable social media and AI integration means that employers are always looking for new skill sets in their talent. And when it comes to the fashion industry, we need ‘tech that understands trend’.
FASHION COMPANIES NEED A SPECIAL TYPE OF TECH-SAVVY TALENT
You look for specialists that are not only able to manage, but also advance, these different channels. In addition, the fashion business requires a more specific type of talent than most other online operations. Fashion requires online and conversion skills combined with the sensitivity of being ‘on-trend’. This is the type of future-focused talent that we’re meeting with every day. In order to help our clients find this type of talent even faster, our digital team was recently complemented with Jade Johnson. Jade has a background in headhunting, as well as E-commerce, sales and digital marketing for large online fashion retailers. From overseeing more than 100 international stores, to managing affiliate marketing, to overall KPI realisation; it’s her – and our – passion to help others grow. Are you wondering who you need and how to find them? Do you need a sparring partner to establish your digital dream team? Contact Jade or her colleagues Nicole Domp Frank and Mirjam Choufoer (click 'team' at the top of the page). Saving your day is what they do.
DIFFERENT COMPANIES, DIFFERENT STAGES, DIFFERENT ROLES...
Digital is more than online marketing and sales. From UX design and customer journey to 3D development, from digital art direction to creative production, from growth hacking and loyalty management to online showroom and sampling coordination, fashion has seen an enormous digital transformation. The opportunity is now: less waste, more efficiency. Finding the right talent for these roles is a job for the matchmakers.
At HTNK we build full teams from scratch, review existing structures and find the exceptional matches that will grow your business. Our team of industry professionals has a deep understanding of the type of roles a company needs in order to advance – whether its specialists with a tech background, specialists with a fashion background, or both - contact us & embrace your digital future.